December - 2009
Amore has introduced India’s first authentic
100% natural Italian ORGANIC Gelato!
Good for Nature, Better for you!
In partnership with Vandana Shiva’s Navdanya, an NGO dedicated to the promotion of biodiversity conservation, organic farming, upholding the rights of farmers and rescue and conservation of endangered crops and plants in India, AMORE, has introduced India’s first authentic 100% natural Italian ORGANIC Gelato!
This new gourmet organic flavour line is Amore’s gift to India for Christmas and something positive to look for in the coming New Year. It represents one more guarantee of Amore engagement to bring happiness and health to gelato lovers, the environment and the Country.
Organic is good for Nature and better for You! It is a win – win situation all around as far as we can see. Amore is actively engaged is helping and supporting India’s agriculture and local farmers by working hard to source from suppliers, growers and local farmers who work by respecting nature and who offer fair conditions and salaries to their workers. Everyone knows that organic products are healthier, since they do not support the use of chemicals in raising crops and livestock. By their very nature, they also respect the environment and support rural economy. Organic farming is based on the idea that a healthy environment significantly benefits crops and the health of those consuming them. It respects natural ecological balance, maintains the health of soil and ecosystems in which crops and livestock thrive.
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